Tag Archives: Sue Tabbitt

Playing their hand

Sue Tabbitt looks at how three very different big-name companies are using Twitter, Facebook and YouTube to protect their business and drive its growth Social media offers a powerful means for companies to engage with customers. Without a clear strategy, they risk being left behind as everything from marketing to dealing with complaints goes social. [...]

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Left to their own devices

As gadgets like smartphones and tablets become ubiquitous, organisations are being forced to jump aboard the BYOD bandwagon The IT industry’s love of acronyms is well documented. CPU, CRM, ERP, OS, OSS – there is not enough space to list them all. One of the latest variants, BYOD, is fast becoming familiar to information security [...]

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Dominant choice will drive change in payments

Carrying cash is expensive for all concerned, so what will create the perfect conditions to phase it out once and for all? Determinants of how far the payment landscape will change over the years ahead will be more to do with the practical availability of the various options and public acceptance of them than with [...]

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Is mobile money the smart bet?

A cashless society seems a distant prospect, but as more and more digital payment services creep in, it may not be as far away as we think Is contactless and mobile payment technology really going to be transformational, or are the new facilities merely additional gimmicks that will encourage consumers to spend more than they [...]

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